On average, 60 pedestrians are struck on Springfield streets per year.
Nationally, pedestrian-involved crashes have been on the rise since 2009. This number can be attributed to the growing use of smartphones, which can serve as a significant source of distraction to both drivers and pedestrians.
To combat this growing trend, the City is rolling out a new pedestrian safety campaign called SGF Yields, made possible by a $5,000 Blueprint for Safer Roadways grant from the Missouri Department of Transportation.
The goal of the campaign is to initiate a cultural change in Springfield to become more pedestrian friendly. The aim is to foster an awareness in motorists to actively watch for pedestrians and to yield to them at crosswalks.
Pedestrians are urged to travel responsibly–using crosswalks, obeying traffic signals and following other tips to stay safe.
In an attempt to increase awareness of crosswalk locations and remind drivers to watch out, the campaign includes a unique element–sculptural installations of the campaign’s “spokes-pedestrian” “Mr. Walker.” These brightly colored, life-size metal cutouts will be installed near crosswalks at 10 locations around Springfield. They are intended to reinforce existing crosswalk signage and serve as a visible reminder to drivers and pedestrians.
“We hope our Mr. Walker installations will raise awareness and make people take care in crossing the street and that drivers watch closely for pedestrians” says City Traffic Engineer Mandy Buettgen-Quinn. “We hope citizens will identify with this character and have a little fun seeking out each Mr. Walker location.”
Educational booths will be set up at art and safety events this summer, beginning with a kick-off event in Park Central Square during the July 7 First Friday Art Walk. The booth will feature pedestrian safety tips, giveaways and a selfie station with Mr. Walker.
Safety Tips
Drivers:
- Actively watch crosswalks, especially when turning left or right at signals.
- Slow down and pay attention when approaching a crosswalk, even if you don’t immediately see a walker.
- The walker in the crosswalk has the right of way. Let walkers go first!
- Be patient and kind. Give pedestrians plenty of time and space to safely cross.
Walkers:
- Remember to cross responsibly! Seek out crosswalks and always obey traffic signals.
- It is safest to walk on a sidewalk. If one is not available, walk on the shoulder and face traffic.
- Wear bright-colored or reflective clothing.
- Make eye contact with all drivers. Clearly demonstrate your intent to cross, and cross only when vehicles stop.
- Keep scanning for traffic as you cross, especially for turning vehicles.